HotBox Pizza Runs Mobile Loyalty Program
In its second attempt at a mobile loyalty program, HotBox Pizza turned out better results with the help of mobile marketing company Tetherball. Tetherball renovated the initial "BoxStar" mobile...
View ArticleHotBox Pizza Debuts Mobile Loyalty Program
Indiana-based HotBox Pizza has found the second time the charm for its mobile loyalty and rewards program. After only a month in test drive, the new program, which is being powered by mobile services...
View ArticleDairy Queen taps mobile tech for loyalty
Dairy Queen has signed on to use a new radio frequency identification (RFID)-based mobile loyalty platform from mobile marketing company Tetherball. The new Tetherball platform, released June 2, helps...
View ArticleDairy Queen launches RFID-based mobile loyalty program
Dairy Queen is running a mobile rewards loyalty program using radio-frequency identification -- RFID tags -- to send coupons and offers to consumers' handsets. The quick-serve restaurant giant tapped...
View ArticleTetherball Brings RFID to Mobile Couponing
Coupons, deals and offers are consistently regarded with more consumer interest and less "hostility" than other forms of mobile advertising. When you ask consumers in the abstract whether they're...
View ArticleDairy Queen Serves Up Personal Discounts With RFID
June 3, 2009A Dairy Queen restaurant in the Indianapolis region is providing its customers with RFID-enabled loyalty stickers that attach to their phones, thus enabling them to redeem coupons sent to...
View ArticleDairy Queen invests more in mobile marketing, with RFID customer loyalty scheme
Dairy Queen has been playing heavily with mobile solutions for its marketing needs. At the end of April it announced great results from an idle-screen campaign, and now theyve gone with an RFID loyalty...
View ArticleDairy Queen Tests Mobile Loyalty Program
If there were an Evolution of Mobile Marketing chart, Tetherball would want to be known as the missing link. The Carmel, Ind.-based mobile marketing company launched a new radio frequency...
View ArticleQSR Chain Qdoba Does Mobile Rewards with Tetherball
Qdoba is the latest "quick service" restaurant to push into mobile. Competitor Chipotle offers online and mobile ordering. Qdoba is using Tetherball for its mobile marketing and loyalty program....
View ArticleQdoba Spices Up Loyalty Program with Mobile Rewards
Qdoba, a Mexican "fastand#8208;casual" quick-service restaurant franchise specializing in burritos, has added a mobile rewards program to its traditional loyalty card program. The restaurant chain...
View ArticleTaking Coupons into Digital Era
Taking coupons into digital era Carmel tech firm Tetherball tests RFID system that lets users get discounts with cell phones Somewhere out there, a pimply teen-ager is texting away on her phone and...
View ArticleTetherball Springboards Mobile Loyalty Program for Qdoba
Tetherball, an industry leader in mobile loyalty and rewards solutions, today announced the launch of Qdoba Mobile Rewards. The Mexican fast-casual franchise will use Tetherballs powerful mobile...
View ArticleQdoba Adds Mobile to Loyalty Effort
A group of 26 Qdoba stores, all owned by Aztec Partners LLC, is expanding its customer loyalty program into the mobile realm with a feature called Qdoba Mobile Rewards. The fast-casual Mexican chain...
View ArticleQdoba Expands Loyalty Program with Addition of Mobile Option
Qdoba, in conjunction with Tetherball, a provider of mobile loyalty and rewards solutions, announces the launch of Qdoba Mobile Rewards. The Mexican fast-casual franchise will use Tetherball's powerful...
View ArticleMobile Coupons: Ideal Tool for Consumer Acquisition, Retention
NEW YORK -- Mobile coupons are proving to be the ideal customer acquisition and retention tool, according to a panel at Mobile Commerce Spotlight, co-hosted by Mobile Marketer and the DMA. While 2D bar...
View ArticleMobile loyalty gets hot metrics injection from Tetherball update
Weve covered Tetherball a few times in the past, as theyve been doing interesting work intersecting the fields of mobile loyalty, coupons, SMS and NFC. Now the company has announced the release of the...
View ArticleTetherball Launches new customer loyalty program software
Tetherball has updated its Mobiquitous technology to give marketers further analysis of their mobile loyalty programs and response to other mobile initiatives. Mobiquitous 2.0 is a Web-based reporting...
View ArticleVivotech teams up with Tetherball and with Zapa Technology to offer mobile...
Vivotech is to offer Tetherball's sticker-based mobile loyalty programme to its installed base of retailers and is supplying Irish start up Zapa with contactless stickers and POS equipment. Vivotech...
View ArticleTetherball, Vivotech partner on contactless mobile loyalty programs
Mobile loyalty and rewards service provider Tetherball has teamed with Vivotech to offer its recently introduced RFID-based mobile loyalty programs to existing users of Vivotechs contactless reader...
View ArticleMobile Marketing Made Easy
Tetherball, an mobile loyalty and rewards solutions, announced it has teamed with ViVOtech, the provider of Near Field Communications (NFC) mobile phone payments, to offer RFID-based mobile-loyalty...
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